The Story Behind the Role

Given that More Profit GmbH operates in the specialized field of beverage dispensing technology, what's the biggest creative challenge in making our brand visually engaging and compelling on social media, and how does this role directly contribute to overcoming it?

That's a fantastic question! You know, when I first started here, I wondered the same thing. People might think 'beverage tech' isn't inherently 'sexy' for social media, but that's precisely the exciting challenge this role tackles. Our 'Social Media & Marketing Creator' isn't just posting pretty pictures; they're transforming technical efficiency into relatable stories of quality, reliability, and modern service for our gastronomy clients. Think about showing the craft behind a perfectly poured beer, the innovation in our systems, or the passionate people behind the scenes. This role is about seeing the narrative in the details, translating our commitment to 'Technik, die funktioniert – Service, der begeistert' into viral-worthy content. It’s a chance to truly define our visual voice and show the world how we're making a real difference for businesses.

How does More Profit GmbH balance giving its creators creative autonomy and the freedom to experiment with new trends, while also ensuring alignment with overarching marketing goals and brand identity?

It's all about trust and collaboration here. We hire creative people because we want their fresh perspectives and trend-setting ideas. There's a strong emphasis on 'eigene Projekte & viel Gestaltungsspielraum' – that's not just lip service. We encourage you to test new formats and adapt trends, truly own your projects. But this freedom comes with a clear understanding of our brand ethos and strategic goals, which you'll help shape! We have regular, direct communication channels where we openly discuss ideas, give honest feedback, and ensure everyone's on the same page. It’s a dynamic interplay where your creative genius is valued, and together, we refine it to amplify our brand's message effectively. You're not just executing; you're co-creating our future.

Description

More Profit GmbH, based in Oderwitz/Sachsen, specializes in installing and maintaining modern beverage dispensing and tapping technology, aiming to make gastronomy processes more efficient, reliable, and sustainable. They are seeking a creative Social Media & Marketing Creator to strengthen their brand visibility and drive modern marketing efforts. This role offers a unique opportunity to shape the company's public image through engaging digital content.

What You'll Do

**SOCIAL MEDIA**
Developing and producing content (photos, videos, reels).
Planning & publishing posts (Meta, TikTok, YouTube, LinkedIn).
Community management.
Implementing small campaigns & format tests.
Performance evaluation & optimization.
**MARKETING**
Newsletter creation.
Supporting advertising campaigns (Meta Ads).
Photo & video editing.
Designing visual content (website, presentations, recruiting).
Collaborating on marketing strategy & brand development.
**CONTENT PRODUCTION**
Video & photo shoots within the company.
Occasional on-site customer appointments nationwide.
Developing new visual ideas & formats.
**FLEXIBLE DEPLOYMENT**
Primarily remote work with regular on-site visits for content production and coordination.
Occasional, non-regular external appointments.

What You'll Need

**TECHNICAL SKILLS**
Proven experience as a Social Media Creator, confidently producing attention-grabbing short-form content, reels, and video stories.
Proficient in common content creation tools (e.g., Canva, CapCut or similar software).
Knowledge of photo/video editing.
A keen eye for strong visuals & storytelling.
**PERSONAL ATTRIBUTES**
Open, communicative demeanor.
Decisiveness & proactive work ethic.
Structured & reliable workflow.
Quality consciousness & critical thinking.
Trend awareness & creative ideas.
Independent work & ownership.
**REQUIREMENTS**
Occasional willingness to travel for content shoots.
Meticulous, independent working style.
Openness to new tools & formats.

Our Culture

More Profit GmbH offers a highly flexible and supportive environment, emphasizing work-life balance with part-time remote options. The culture promotes open communication, strong team collaboration, and significant growth opportunities through continuous learning, creative freedom, and direct involvement in brand strategy.

Social Media Marketing Manager | Content Creator (m/w/d)