Performance Manager (m/w/d)
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The Story Behind the Role
Beyond managing budgets, how does the Performance Manager role actively contribute to strategic client success and navigate the complexities of Amazon's evolving advertising ecosystem?
As a Performance Manager here, you're truly at the forefront of our clients' growth on Amazon. It's not just about crunching numbers; it's about becoming a strategic partner. I recall a challenging project where a client faced fierce competition. By deep-diving into analytics, collaborating closely with our Account Managers to refine the SEA strategy, and meticulously optimizing their PPC, we managed to unlock significant new visibility and impressive ROI. That moment, seeing our efforts directly translate into their success and expansion, is incredibly motivating. Our open communication culture means we're constantly sharing insights and tackling complex problems together, ensuring we always deliver cutting-edge solutions.
Given the rapid pace of change in digital advertising, particularly on Amazon, what concrete opportunities are available for Performance Managers to continuously develop their skills and stay ahead of the curve?
Staying current is absolutely critical, and it's something the company truly invests in. We have access to a fantastic array of resources, from specialized internal workshops focused on the latest Amazon Advertising features to external training and certifications. Beyond formal training, we're actively encouraged to attend industry conferences and networking events, which provides invaluable exposure to new trends and best practices. It's a dynamic environment where knowledge sharing is paramount; we regularly have team-led sessions where we discuss new strategies or challenging cases. This continuous learning ecosystem ensures we not only stay current but also actively innovate and lead within the Amazon advertising space.
The job description mentions a 'dynamic team with flat hierarchies' and 'flexible working.' Could you elaborate on how these cultural elements translate into the day-to-day experience and contribute to a positive work environment?
These aren't just buzzwords; they're the pillars of our daily operations. The 'dynamic team' truly means we're a group of highly motivated, supportive individuals. Collaboration isn't forced; it's organic. We're always sharing ideas and problem-solving together, which makes even the toughest challenges feel manageable. 'Flat hierarchies' means your voice is genuinely heard, regardless of your role. I've personally seen innovative ideas from team members quickly get approval and implementation, which is incredibly empowering. As for 'flexible working,' our hybrid model gives us the best of both worlds – dedicated in-office days for crucial collaboration and bonding, combined with the autonomy of working from home. This trust-based approach fosters a great work-life balance and a sense of ownership over our contributions.
Description
Are you a data-driven individual passionate about optimizing advertising performance? We are looking for a Performance Manager to join our dynamic team and drive the success of our clients' Amazon advertising campaigns. In this role, you will be responsible for calculating and managing advertising budgets, with the ultimate goal of achieving the best possible visibility for products within defined budgets. You will regularly create detailed evaluations for clients and strategically position products on desired advertising spaces. Join a young, motivated team with flat hierarchies and an open communication culture, where your growth is supported through continuous learning opportunities and a flexible hybrid work model.
What You'll Do
- **Strategy Development:** Develop comprehensive SEA strategies in close collaboration with our Account Managers to optimally leverage and expand advertising potential on Amazon.
- **Keyword Research & SEO Optimization:** Conduct in-depth keyword research and perform on-page and off-page analyses to continuously improve campaign performance.
- **Campaign Optimization:** Maximize campaign potential through ongoing optimization and monitoring to achieve the best possible results.
- **Data Analysis & Action Derivation:** Analyze campaign data using various analytical tools and derive concrete measures to enhance performance.
- **Reporting:** Establish and maintain comprehensive reports to transparently document campaign results and successes for clients.
- **Amazon Seller Central Management:** Utilize and manage Amazon Seller Central for monitoring and controlling campaigns.
- **PPC Optimization:** Adjust and optimize PPC prices based on predefined strategies to maximize the efficiency and ROI of advertising measures.
What You'll Need
- **Technical Know-how:** Excellent proficiency in Excel and PowerPoint is essential for professionally creating campaign analyses and presentations.
- **Team & Communication Skills:** You enjoy working in a team and can express yourself clearly and precisely, both in writing and verbally.
- **Analytical Thinking:** You possess a strong understanding of numbers and the ability to make data-driven decisions.
- **Structured Communication:** Your written and verbal communication is clear, concise, and well-organized.
- **Independent Work Style:** You work autonomously and are capable of efficiently managing tasks independently.
- **Quick Comprehension:** You have the ability to quickly grasp new topics and understand complex relationships.
Our Culture
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